Getting To Know Rolex: 10 Things You Should Know

Get to know Rolex, the brand who wears the crown of all luxury Swiss watches. Discover 10 things that you should know about Rolex.

Is A Rolex A Good Investment

Buying Rolex new at MSRP is usually always a good investment. That is especially true if that watch is a stainless steel sports model. Most Rolex watches sell more used than they do used which means you can make money on them.

Buying used Rolex may not be the best investment because you’ll be subject to a market that can either be up or down. Currently we’ve experienced a few years in a row where pre-owned prices have kept rising. Like everything else, at some point there will be a correction and you don’t want to be the guy who bought a $10,000 watch for $30,000.

Discover how much each Rolex Watch Costs.

Rolex Predictions Are Difficult

Rolex is notorious for being tight lipped and never releasing future plans. That has lead to the popular topic of Rolex predictions. Most Rolex predictions are formulated based on past performance and future expectations. Although there are many opinions of what Rolex should do, the market usually never gets these predictions correct.

To see our most recent Top 10 Rolex 2022 Predictions, check out our article.

How Much Is The Cheapest Rolex

The cheapest Rolex is the ladies stainless steel Oyster Perpetual 28mm with an MSRP of $5,100. The cheapest mens Rolex is the 41mm Oyster Perpetual with a MSRP of $5,900.

Why Are Rolex So Expensive

Rolex is one of the few brands that buying new is less than buying pre-owned. One could argue that when you you buy Rolex new you are buying at a discount compared to market rate. With that being said Rolex is not cheap.

Rolex is expensive because they create quality products and through excellent marketing practices, they have generated demand that far exceeds supply.

What Does A Rolex Cost

A Rolex can cost as low as $5,100 MSRP and as high as $75,000 MSRP. Case material and the addition of gemstones creates a significant gap in price. Most Rolex watches that are sold are between $8,000 MSRP to $13,000 MSRP.

How Can You Tell If A Rolex Is Real

It has become more difficult to tell if a Rolex is real or not. Replicas are much better therefore it’s important to know if what you are buying is real.

The best way to tell if a Rolex is real or fake is to take it into an official Rolex dealer. They will be able to provide authentication by checking both the inside and the outside of the watch.

Is Omega Better Than Rolex

Most watch enthusiasts will agree that Omega and Rolex quality and accuracy are equal to a very high standard. What sets Rolex apart from Omega is value. Rolex watches retain their value over time and may even increase in value whereas Omega watches depreciate with time.

Can You Get A Discount On A Rolex

Prior to 2020 discounts on Rolex watches were possible. Mostly discounts on Rolex watches were for two tone Datejusts or Oyster Perpetual models. With the current demand for Rolex, it’s almost impossible to buy any Rolex at a discount. Most Rolex watches are sold before they even arrive at the store so there is no reason for authorized dealers to discount watches.

Most Rolex Watches Have A Waitlist

Demand for Rolex is at an all time high and supply hasn’t increased. What that has created is waitlists for most Rolex watches. It used to be just stainless steel sports models that commanded a waitlist but now that has all changed. Rolex authorized dealers sell their watches so fast they many can’t even display watches in their cases.

To know how long you’ll have to wait for a Rolex, check out our Guide To The Rolex Waitlist article.

Pre-Owned Rolex Is More Expensive Than New Rolex

Because demand is so high for Rolex and supply is limited, pre-owned Rolex prices have exceeded the price of new Rolex watches. For some collections like the Daytona, you can expect a 2.5x increase in prices pre-owned. On the low end pre-owned Rolex prices might be $1,000-$2,000 over what they would cost new. If you’re new to luxury brands this may seem unordinary but for brands like Rolex this is normal.

Did You Like This Article?

At Wrist Advisor, we offer honest and unbiased expert watch reviews on popular and interesting watches. We pride ourselves on being the expert authority on providing accurate information and in-depth analysis on the watches that our readers enjoy.

Our goal is to provide informed and insightful luxury watch reviews that are based on facts and research that our readers will find resourceful.

We appreciate being your trusted source of watch news, reviews, and much more. Thank you for allowing us to be a part of your horological journey.